“Should I quit my job and go out on my own?”
“Should I start that business?”
“Are there enough readers out there to justify writing a blog?”
“Should I start giving talks on this topic?”
“Should I buy a list of emails and blast them with my offer?”
“Should I start that ministry?”
“What book or article should I write to grow my consulting practice?”
The list could go on.
Before you begin anything, you need to figure out if there is a there there.
Is there is a future place that will satisfy and sustain you? What sacrifices and risks will it require to achieve it?
Is there a model already working out there you can adopt and adapt?
Are there enough people spending time and money on something similar to what you will offer?
Are you doing a job for them they’ll pay attention and money to you to do?
Wherever you’re heading. Whatever you’re planning. You’re telling yourself a story about a there out there.
Be very clear about where there is. What it will take to get there. And how you’ll know when you’ve arrived.